Privacy and legal info for
Looking for Wisdom takes a minimal approach to collecting data. In other words, the site collects as little data as possible, and is designed for privacy from the ground up.

Who are we

Looking for Wisdom is run Dr Will Buckingham and Dr Hannah Stevens. We together run Wind&Bones, a social enterprise developing projects in creative writing and creative thinking. We are currently based in Dundee, Scotland.

What personal data we collect and why we collect it

Our approach to data collection is that we collect the minimum amount of data to make this website work, and no more. There are several ways we do this. The main ones are these:

  • Ghost: This site runs on the wonderful Ghost, which is designed for privacy. By default, Ghost does not set cookies.
  • If you register with the site, Ghost will save your name (or pseudonym) and email address.
  • We collect data from the contact form, including your name/pseudonym, email and the content of any message. The contact form collects minimal information, so nothing is recorded other than these details.


Ghost sets cookies only for logged-in members. It does not set cookies for general visitors.

Third parties and your data

Data is shared with other organisations to the minimum extent necessary to provide the services on this website. This includes:

  • Payments are processed via Stripe. You can read their GDPR information here.
  • Emails are sent through Mailgun's secure sending service. You can read their privacy statement here.
  • Analytics data: We collect visitor analytics through Plausible, a privacy-focussed GDPR-compliant alternative to Google Analytics. Unlike Google Analytics, Plausible do not track, collect or store any personal data or personally identifiable information.

How long we retain your data

If you sign up as a subscriber your data is held on the server for the lifetime of the site, but we will remove it on request.

What rights you have over your data

You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for legal or security purposes.

Great! Next, complete checkout for full access to Looking for Wisdom
Welcome back! You've successfully signed in
You've successfully subscribed to Looking for Wisdom
Success! Your account is fully activated, you now have access to all content
Success! Your billing info has been updated
Your billing was not updated